The MB-220: Microsoft Dynamics 365 Marketing practice test is designed to help candidates prepare for and pass the Microsoft MB-220 exam.
This exam is aimed at Customer Engagement functional consultants with marketing expertise who want to validate their skills.
Candidates should have knowledge of marketing principles and the Marketing application's role in relationship to the Dynamics 365 suite of applications, including integration with Dynamics 365 and Office 365 applications. Candidates should understand industry terminology, priorities, common initiatives, standards, methodologies, and best practices.
They should be able to configure and expand the core marketing application to include email marketing, setup, interactive customer journeys, leads nurturing with personalized experiences, LinkedIn integration, Events, surveys, Landing Pages, segmentation and scoring, and maintain General Data Protection Regulation (GDPR) compliance.
This test contains 148 questions and covers the following objectives:
- Configure marketing applications - 10
- Manage segments and lists - 16
- Create and manage marketing forms and pages - 20
- Manage leads - 18
- Create and manage marketing emails - 18
- Manage customer journeys - 31
- Manage events and webinars - 16
- Configure and analyze customer responses - 19
6 months access to the Practice Test including:
- Practice test experience prepares you for the real exam and builds your knowledge of exam objectives.
- Detailed explanations for both correct and distractor answers reinforce the material.
- Practice Mode covers all objectives ensuring topics are covered.
- Certification Mode (timed) prepares you for "exam taking" conditions.
- Instant, drill-down score reports tell you exactly the areas to focus on.
- Additional related Web references included.
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